Super Bowl Advertising


Many of you out there may of asked  - what’s so big about Super Bowl and why are the ads such a big deal. Well below I am providing you with some useful reading:

Q. What kind of increase in business, hits or visitor count did the companies adverting at the Super Bowl get?

The cost of advertising during the game has increased to whopping prices: “The cost of a 30-second spot for Super Bowl I in 1967 was $42,500 on CBS and $37,500 on NBC. (That’s right, it was the only time the game was broadcast on two networks). Twenty years and 20 games later, the cost had spiraled to $600,000. For this year’s game, CBS is asking $2.6 million.MSNBC Website

Huge increases in online traffic and sales make SuperBowl advertising a smart strategic marketing decision. According to Adage.com, E-Trade reported a 32% increase in sales and funded accounts after their SuperBowl commercials, and CareerBuilder.com saw a 68% increase in job applications at their site. Anheuser Busch reported 21 million online views of their website the week after the game.Suite101.com

In looking at the cost of advertising at Super Bowl, also consider the cost of the production of the ads themself.  As an example, Budweiser had 4 spots throughout the game which could of cost then upwards of $10,000,000 not including the ad product costs. BUT, why? It was reported that the Superbowl was viewed by over 41% of all Americans during the 2006 Superbowl on CBS. Thats a staggering 123,000,000 people within the US not including the rest of the world. Now that is starting to say something. Continue reading…

Newly Designed CGDesigns Website


The time has finally come when we needed to update our website to fit into where we are today. Our progress in the web industry has grow from what was 7 years ago when our last site was built, technologies have changed and we are trying our best to stay on top of the game. With WEB 2.0 in the main stream, html 5 in the testing ground waiting for browsers to do their catching up.

Over the last few years we have been asked by a number of hotels to design their websites, providing industry standard clean websites aimed at a foreign audience in hope to boost the local market of tourism. This means that we are not just competing with other St Lucian web firms but within an international market, and so far we seem to be competing very well with the bigger fish out there.

Today the emphasis on web design is on the corporate look for the client, clean navigation to find what you are looking for quickly and easily and SEO so that people can find you when they search for you. That is the direction in which we have chosen to move and the direction that is working well for us.

We hope you like the new look of CGDesigns Inc, if you have any questions feel free to contact us.

Website Portfolio

"I had been looking at my website and wondering why I was not getting many visitors to my site, after speaking to Chris about it he educated me on all the mistakes that my previous webmaster had made - offered to redesign my website at a very affortable rate and corrected all the mistakes. I can now see the difference and WOW! does it make a difference."

Another pleased client


"The new year was coming and I needed a a website for my business, something clean, simple and done quickly. I contact CGDesigns and asked if they could do a website for me but have it done in a VERY short space of time. I have to say that I was more than impressed! Everything I asked for and more, all done in less than a week!"

Chris P.